A Segmentation Strategy Requires That a Company

question 2

Multiple Choice

A segmentation strategy requires that a company:

• A) standardize its products.
• B) offer its products at low costs.
• C) customize its products.
• D) produce one basic offering.
• E) attain high economies of scale by achieving a high volume of sales.

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Definitions:

Gender Identity

One's personal sense of their own gender, which may or may not correspond with the sex they were assigned at birth.

Gender Expression

The external manifestation of an individual’s gender identity, through clothing, behavior, hairstyle, voice, and body characteristics.

Gender Roles

Societal norms dictating the types of behaviors which are generally considered acceptable, appropriate, or desirable for people based on their actual or perceived sex or gender.

Media Contribution

The role that media plays in shaping public opinion, disseminating information, and influencing social norms.