Differentiation Allows a Company To

question 67

Multiple Choice

Differentiation allows a company to:

• A) respond to demands of deep price demands from powerful buyers and still make money.
• B) lower its cost structure.
• C) charge a premium price for its good or service, should it choose to do so.
• D) charge low prices and still make profits.
• E) initiate a price war to grow volume and drive its weaker rivals out of the industry.

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Definitions:

Axon

A long, slender projection of a nerve cell, or neuron, that conducts electrical impulses away from the neuron's cell body.

Central Nervous System

The major part of the nervous system consisting of the brain and spinal cord, which integrates and processes nervous information.

Spinal Cord

A long, thin, tubular structure made up of nervous tissue, which extends from the medulla oblongata in the brainstem down to the lumbar region of the vertebral column.

Prefrontal Cortex

The front part of the frontal lobes of the brain, involved in complex behaviors such as decision making, planning, and moderating social behavior.