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Selling Process
A structured approach to selling that involves identifying prospects, presenting products, overcoming objections, and closing sales, aimed at converting leads into customers.
Tangible Attributes
Physical features or characteristics of a product that can be sensed directly, such as size, design, or color.
Reputation
The general belief or opinion that the public has about the character, quality, or credibility of a person, company, or product.
Marketing Mix
A framework for managing and coordinating a company's marketing strategies, traditionally categorized into four Ps: product, price, place, and promotion.
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