TABLE 8-13 a Sales and Marketing Management Magazine Conducted a Survey of Survey

question 166

Short Answer

TABLE 8-13
A sales and marketing management magazine conducted a survey of salespeople cheating on their expense reports and other unethical conduct. In the survey of 200 managers, 58% of the managers have caught salespeople cheating on an expense report, 50% have caught salespeople working a second job on company time, 22% have caught salespeople listing a "strip bar" as a restaurant on an expense report, and 19% have caught salespeople giving a kickback to a customer.
-Referring to Table 8-13, the critical value for a 95% confidence interval estimate of the population proportion of managers who have caught salespeople cheating on an expense report is ________.

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Definitions:

Net Profit Margin

It is a financial metric that indicates how efficient a company is at generating profit compared to its revenue, expressed as a percentage.

Gross Profit Margin

The difference between sales and the cost of goods sold, expressed as a percentage of sales, indicating the efficiency of a company in managing its production and labor costs.

Asset Turnover Ratio

A financial metric that measures the efficiency of a company's use of its assets in generating sales revenue.

Assets

Economic resources owned or controlled by an individual or entity that are expected to provide future benefits.