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The wobble hypothesis was first proposed by
Sales Process
A series of steps taken by a company to move a product or service from the initial contact with a potential customer to the final transaction.
Cross-Selling
The practice of suggesting related products or services to a customer who is considering or making a purchase, with the aim of increasing sales.
Formula Selling
A predefined, structured approach to sales that follows a specific formula or set of rules.
Upselling
A sales technique where a seller induces the customer to purchase more expensive items, upgrades, or other add-ons in an attempt to make a more profitable sale.
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