Examlex
Customer satisfaction measures attempt to provide a quantitative interpretation of customers' feelings and attitudes in response to their experiences with a company's products/services.
Yield Management Pricing
A dynamic pricing strategy based on understanding, anticipating, and influencing consumer behavior in order to maximize revenue or profits.
Price Lining
A pricing strategy where products or services are sold at several different price points, offering different levels of quality or features.
Target Pricing
A pricing strategy where the selling price is determined based on the desired profit margin and the cost to manufacture or buy the product.
Cost-Oriented Pricing
A pricing strategy that determines the selling price based on the cost of the product plus a markup.
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