Gathering Information on Questions That Would Help the Management to Narrow

question 46

Multiple Choice

Gathering information on questions that would help the management to narrow down the possibilities for their marketing activities in an international context is called

• A)an exploratory survey.
• B)foreign market opportunity analysis.
• C)programmatic research.
• D)formalized research.
• E)international research.

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Definitions:

Excise Tax

A tax on specific goods or activities, often included in the price of products like alcohol, tobacco, and gasoline, used by governments to raise revenue.

American Republic

A term referring to the United States of America, emphasizing its form of government as a republic.