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Infrastructure that is critically important to evaluating marketing operations abroad includes:
Somatic Symptoms
Physical symptoms that are perceived or experienced but cannot be fully explained by a general medical condition.
Cognitive Symptoms
Mental processes related symptoms that affect memory, attention, and problem-solving abilities.
Catastrophic Misinterpretation
In the context of panic, when one misinterprets normal bodily sensations as signals that one is going to have a heart attack, go crazy, lose control, or die.
Clark's Model
A psychological model proposed by David Clark, particularly known for explaining the maintenance of anxiety disorders through a cognitive framework.
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