The Internet and World Wide Web Has Connected Millions of People

question 31

Multiple Choice

The Internet and World Wide Web has connected millions of people and institutions and

• A) Has increased the need for intermediaries.
• B) Has eliminated intermediaries.
• C) Is the only determinant of the role of intermediaries in the marketing channels.
• D) Is an important determinant in the use of intermediaries in marketing channels.
• E) Does not have any effect on the use of intermediaries in the marketing channels.

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Definitions:

Customer Number

A unique identifier assigned to each customer for the purpose of tracking transactions and accounts in a business's record system.

Transaction

An agreement or exchange between two parties that results in the transfer of goods or services for monetary value.

Business

An organization or enterprise engaged in commercial, industrial, or professional activities, aiming to generate profits through providing goods or services.

Adjusting Accounts

The process of updating ledger accounts through adjusting entries to reflect accurate financial activity and positions.