A Company Uses _____ When It Focuses on Pockets of Demand

question 68

Multiple Choice

A company uses _____ when it focuses on pockets of demand that are declining more slowly than the industry as a whole to maintain profitability.

• A) acquisition strategy
• B) chaining
• C) divestment strategy
• D) niche strategy
• E) franchising

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Definitions:

Reimbursed

The process of compensating someone for an expense they have incurred.

Patent Infringement

The act of using or selling a patented invention without permission from the patent holder, violating the patent's exclusive rights.

Test Marketing

A strategy used by companies to evaluate the potential market response to a product or service before a wide-scale launch.

Verbal Agreement

An agreement made through spoken words rather than in writing, yet it is legally binding in many cases.