The First Group of Customers to Enter the Market for a New

question 33

Multiple Choice

The first group of customers to enter the market for a new product are called:

• A) laggards.
• B) late majority.
• C) innovators.
• D) early majority.
• E) passive shoppers.

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Definitions:

Median

The middle value in a sorted list of numbers, effectively dividing the dataset into two equal halves.

IQR

Stands for Interquartile Range, a measure of variability in statistics that describes the middle 50% of values when ordered from least to greatest.

Range

Range is a measure of the spread or dispersion within a data set, calculated as the difference between the highest and lowest values in the set.

Median

The middle value in a data set when the values are arranged in ascending or descending order, or the average of the two middle numbers if the data set has an even number of observations.