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_______________Refers to the Cognitive Process of Actively Sensing, Interpreting, Evaluating

question 89

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_______________refers to the cognitive process of actively sensing, interpreting, evaluating, and responding to the verbal and nonverbal messages of present or potential customers.


Definitions:

Implicit Leadership Theory

The concept that people have preconceived notions about what characteristics and behaviors an ideal leader should possess.

Leadership Prototypes

Preconceived beliefs or expectations about the traits, behaviors, and qualities that characterize effective leaders.

Charismatic Leadership

A leadership style characterized by an individual's ability to inspire and motivate followers through their personality and actions.

Transactional Leaders

Leaders who focus on the routine transactions between the organization and its members, emphasizing clear structures, rewards for performance, and penalties for non-performance.

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