It Is Essential for Salespeople to Focus on the Customer

question 72

Multiple Choice

It is essential for salespeople to focus on the customer when planning the sales call because:

• A) Doing so reduces the probability of the buyer perceiving the salesperson as noncustomer-oriented and/or overly aggressive
• B) Doing so will guarantee the sale being made
• C) Doing so will allow the salesperson to talk most of the time during the need-discovery meeting.
• D) It is the only way to ensure the canned sales presentation will work properly
• E) Both a and d

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Definitions:

Lawn Mower

A machine utilizing one or more revolving blades to cut grass to an even length, commonly used in garden and landscape maintenance.

Substantial Expense

A significant outlay of money, often categorized as higher than usual costs, that can impact financial positions or budgets.

Consideration

A value promised in exchange for a certain act in a contractual agreement.

Quantum Meruit

A legal principle where a party is compensated with a reasonable sum for goods or services provided, even if no contract exists.