The End Result of the Creative Process Is the Written

question 25

Multiple Choice

The end result of the creative process is the written document referred to as the ________ . It specifies the basic elements of the creative strategy and other relevant information.

• A) creative brief
• B) selling idea
• C) working document
• D) animatic

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Definitions:

Fair Market Value

The price at which property would sell under usual market conditions, reflecting its value when both buyer and seller are reasonably knowledgeable and willing.

Self-dealing

Conduct by a fiduciary or a person in a position of trust that involves taking advantage of their position for personal gain at the expense of those to whom they owe a duty.

Agent

An individual or entity authorized to act on behalf of another person or entity, known as the principal, in transactions or legal matters.

Fiduciary Duty

The legal obligation of one party to act in the best interest of another party, such as the responsibility of a trustee to safeguard the interests of the beneficiaries.