Which of the Following Statements About Effective Communication Is True

question 100

Multiple Choice

Which of the following statements about effective communication is true?

• A) Effective communication is unaffected by the reception environment.
• B) For effective communication, marketers must understand the meanings that words and symbols attach to consumers and how these words and symbols are interpreted.
• C) Whether an ad is in black and white or in colour has no impact on how effectively the message is communicated.
• D) Advertising communication is effective because marketers are able to tell consumers how to interpret their messages within the context of the communication.

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Definitions:

Statement of Dissolution

A legal document filed with a government body to officially dissolve a corporation or partnership.

LLP

Limited Liability Partnership, a legal structure for businesses where partners have limited liabilities, protecting personal assets from business debts.

Creditor

An individual or institution to whom money is owed by a debtor.

Damages Award

A financial compensation ordered by a court to be paid to a plaintiff by the defendant as restitution for loss or injury.