Which of the Following Is the LEAST Effective Potential Basis

question 30

Multiple Choice

Which of the following is the LEAST effective potential basis for segmenting the consumer market for bran muffin mixes?

• A) age
• B) lifestyle
• C) home ownership
• D) rate of use of muffin mixes

---

Definitions:

Fiscal Policy

The use of government spending and taxation to influence the economy, including its growth rate, inflation, and unemployment levels.

Legislation

Laws that have been enacted by a legislature or governing body.

American Recovery

A reference to the efforts, policies, and programs aimed at recovering from economic downturns in the United States, like the response to the 2008 financial crisis.

Discretionary Fiscal Policy

Government policy that involves changing tax rates and levels of government spending to influence the economy.