Is the Management Function That Executes a Program of Action

question 14

Multiple Choice

is the management function that executes a program of action and communication to earn public understanding and acceptance.

• A) Sales promotion
• B) Branding
• C) Advertising
• D) Public relations

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Definitions:

Physiological Risk

The fear of an actual harm should a product not perform properly.

Health Risk

The probability of experiencing a harmful outcome to one's physical or mental well-being, often associated with lifestyle, environmental, or genetic factors.

Perception

The process by which people select, organize, and interpret information to form a meaningful picture of the world.

Maslow's Hierarchy

A theory in psychology proposed by Abraham Maslow, which outlines a five-tier model of human needs, from basic physiological needs to self-actualization.