All of the Following Are Reasonable Objectives for Trade-Oriented Sales

question 47

Multiple Choice

All of the following are reasonable objectives for trade-oriented sales promotions EXCEPT:

• A) to maintain trade support for established brands.
• B) to obtain distribution and support for new products.
• C) to encourage the trade to display and support established brands.
• D) to differentiate a brand through image enhancement.

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Definitions:

Cooperate

To work or act together towards a common goal or benefit, often requiring compromise or teamwork.

Leaders

Individuals who influence and guide others within an organization or team towards achieving specific goals or visions.

Natural Reward

An intrinsic reward that comes from the activity itself rather than from external factors, providing personal satisfaction and motivation.

Pleasurable

Providing a sense of gratification or enjoyment.