Which of the Following Does NOT Contribute to the Reproduction

question 65

Multiple Choice

Which of the following does NOT contribute to the reproduction quality of magazine advertising?

• A) Creativity developed to evoke an emotional response
• B) Printing processes that provide excellent reproduction of black and white pictures
• C) The high quality of the paper stock used in magazines
• D) Prevalent use of colour in magazine ads

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Definitions:

Cochlea

A spiral-shaped, fluid-filled inner ear structure that is essential for hearing by transforming sound waves into nerve impulses.

Applied Psychology

The study of psychological issues that have direct practical significance; also, the application of psychological findings.

Basic Psychology

The study of psychological issues for the sake of knowledge rather than for its practical application.

Gestalt Psychologists

Psychologists who study how people integrate and perceive sensory information to understand complex scenes as whole entities.