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There is a popular theory called elaboration likelihood model (ELM) that assumes that there are two ways into your brain. One way is a central path. What is the other?
Informational Reports
Reports that offer data, facts, feedback, and other types of information, without analysis or recommendations.
Data
Facts and statistics collected together for reference or analysis.
Recommendations
Suggestions or advice given based on analysis or experience, intended to guide decisions or actions.
Purpose Statement
A declaration made by an individual or organization that outlines their intentions, goals, or objectives, providing a clear direction for actions.
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