Hannah and Ellen Rely on Consistent Messages Received Via Word

question 69

Multiple Choice

Hannah and Ellen rely on consistent messages received via word of mouth and are older and more conservative than other customers of Product X.Hannah and Ellen most likely fall into which of the following categories?

• A) late majority
• B) early majority
• C) laggards
• D) innovators

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Definitions:

Cyberbullying

The use of the Internet (e.g., email, social network sites, blogs) to bully others.

Internet

A global network of interconnected computers and servers that enables the exchange of data, communication, and access to information.

Pick on Others

The act of singling out someone for criticism, bullying, or harassment.

Thanatos

In psychoanalytic theory, the death instinct, which is believed to drive destructive behaviors and thoughts.