In Order to Calculate Sales Potential, We Need to Know

question 77

Multiple Choice

In order to calculate sales potential, we need to know what three things?

• A) market price, purchase potential, target market
• B) test market size, purchase intention, target market
• C) market intention, purchase potential, price
• D) market potential, purchase intention, price

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Definitions:

Manufacturers

Entities or individuals involved in the transformation of raw materials or components into finished goods, often utilizing machinery, labor, and efficient production processes.

Americans with Disabilities Act

A civil rights law that prohibits discrimination against individuals with disabilities in all areas of public life.

Industrial Regulation

A set of government rules and guidelines aimed at controlling the activities, standards, and behaviors within specific industries to protect public interests.

Celler-Kefauver Act

A U.S. law passed in 1950 to amend the Clayton Act, aimed at preventing anticompetitive mergers and acquisitions by closing loopholes regarding asset purchases.