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The Least Common Marketing Research Technique Used to Segment Customer

question 46

True/False

The least common marketing research technique used to segment customer data is cluster analysis.


Definitions:

Post-Trauma Coping

Strategies and mechanisms individuals use to manage and deal with the psychological impact of traumatic events.

Post-Trauma Recovery

The process of healing and regaining a sense of normalcy and well-being after experiencing a traumatic event.

Cognitive Reactions

Mental responses or thoughts that occur in response to a situation or information.

Traumatic Experience

An event that causes psychological distress and can lead to long-term mental health issues like PTSD.

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