Sight, Sound, Smell, Taste, and Touch Are All Used by Marketers

question 36

True/False

Sight, sound, smell, taste, and touch are all used by marketers.

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Definitions:

Innate

Referring to qualities, abilities, or characteristics that are present from birth and not significantly influenced by external factors or learned experiences.

Lower Needs

In Maslow's hierarchy, these are the basic physiological and safety needs that must be met before higher-level needs can be addressed.

Deficiency Needs

Refers to the basic requirements for physical and psychological well-being, which must be met before individuals can focus on higher-level needs like self-actualization.

Crisis

To Erikson, the turning point faced at each developmental stage.