It's Not Unusual to See a Segmentation Study Comprised of Some

question 14

Multiple Choice

It's not unusual to see a segmentation study comprised of some usage variable (e.g., heavy vs.light users) or some attitudinal variable (e.g., positively inclined toward our brand vs.loyal to a competitor) .What type of variable is it usually cross-tabbed with?

• A) demographic
• B) geographic
• C) psychological
• D) physical

---

Definitions:

Employment Experts

Professionals specialized in career advice, hiring processes, and labor market insights.

Thorough Explanation

An in-depth and detailed clarification of a subject or topic.

Sequential Interview

An interview process where a candidate undergoes multiple rounds of interviews, each with different interviewers.

Shorter

Describing something of less length, duration or extent.