Consider the Following Two Statements Regarding the Repertory Grid

question 17

Multiple Choice

Consider the following two statements regarding the repertory grid.
I.According to the repertory grid,construct systems are static and unchanging
Once they are formed.
II.According to the repertory grid,construct systems have very little influence
On consumers' expectations and perceptions.
Which,if any,of these statements is (are) true?

• A)I only
• B)II only
• C)I and II are both true
• D)Neither I nor II are true

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Definitions:

Special Incentives

Additional rewards or benefits offered to motivate or encourage a specific action or behavior from customers or employees.

Value Cocreation

Value cocreation is a business strategy that emphasizes the involvement of customers, suppliers, and other stakeholders in the development process of products or services, leading to enhanced value for all parties.

Production-oriented Era

A period in business history when the focus was on production efficiency and product capabilities rather than on understanding the needs and preferences of consumers.

Sales-oriented Era

A period in history where businesses prioritized selling as many products as possible, often with aggressive sales tactics, focusing on sales volume over customer needs.