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You Conduct Research Which Tests Reactions to Two Commercials (Labeled

question 29

Essay

You conduct research which tests reactions to two commercials (labeled "Commercial A" and "Commercial B").One group of 30 individuals saw Commercial A while a different group of 30 individuals saw commercial B.After viewing each commercial,respondents were asked to rate the commercial on a four point believability scale.The number of people selecting each option is shown below.
Commercial A Commercial B
Very believable 10 11
Slightly believable 5 9
Slightly unbelievable 7 4
Very unbelievable 8 6
Create a numeric table that best presents this data.


Definitions:

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