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A concept test headline should closely resemble the headline that will be used in the final advertisement.
Appointments
Scheduled meetings or arranged encounters between two or more parties at a specific time and place.
Events
Occurrences or actions that trigger a specific response or process, often used in programming or scheduling contexts.
Meetings
Gatherings or assemblies of people, held for the purpose of discussion, decision-making, or presentation on various subjects.
Calendar Items
Entries in a calendar that represent scheduled events or reminders.
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