The Text Discussed the Pew Generational Segmentation Study

question 53

Multiple Choice

The text discussed the Pew generational segmentation study.In this research,online and related behaviors/attitudes were used as ________ variables.

• A)evaluative
• B)explanatory
• C)descriptive
• D)classification
• E)examination

---

Definitions:

Department Stores

Large retail establishments that offer a wide variety of goods in different departments under one roof, representing an essential aspect of consumer culture.

Mass Consumption

Describes a period or society where the widespread purchasing of goods and services is characteristic, often associated with the rise of consumer culture.

Consumer Freedoms

The rights and powers consumers have to make informed choices in the marketplace, free from unfair business practices.

Nickelodeon Shows

Television programs produced for or aired on the Nickelodeon network, known for targeting children and adolescents with a mix of animated and live-action series.