Define Customer Equity, and Explain Why It Is Important to a Company

question 24

Essay

Define customer equity, and explain why it is important to a company.

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Definitions:

Vehicle Operating Cost

Expenses associated with running a vehicle, including fuel, maintenance, repairs, and insurance.

Snow-Day

A day on which work or school is cancelled due to heavy snowfall or extreme winter weather conditions.

Planning Budget

A budget designed for a specific level of activity, used as a tool for planning and controlling costs.

Wages And Salaries

Payments made to employees for their labor or services, either hourly (wages) or fixed over a time period (salaries).