ColaBlue,a Soft Drink Manufacturer,is Sued by an Environmental Group for Not

question 35

Multiple Choice

ColaBlue,a soft drink manufacturer,is sued by an environmental group for not meeting certain safety standards in its waste disposal.ColaBlue remedies the problem by adding higher-grade filters and purifiers.Which of the following actions by ColaBlue would constitute a public-relations effort to address the effects of the lawsuit and the consequent damage to its brand image?

• A) having well-trained personnel at retail outlets to explain the different ranges of products the company provides
• B) tying up with local restaurants to promote exclusive sales of ColaBlue soft drinks
• C) lowering prices of ColaBlue's products in the short term
• D) holding a press conference to explain the remedial steps that ColaBlue has taken
• E) making new advertisements for ColaBlue products and sponsoring shows on television

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Definitions:

Femininity

A set of attributes, behaviors, and roles generally associated with girls and women, often considered in contrast to masculinity.

Sex

Biological and physiological characteristics that define humans as male or female, but in a broader sense, it also refers to activities related to sexual intercourse.

Gender

Roles, behaviors, activities, and attributes deemed appropriate for men and women by societal norms and constructs.

Evolution

The process by which different kinds of living organisms are thought to have developed and diversified from earlier forms during the history of the earth.