Which of the Following Examples Represents a Product Sales-Force Structure

question 51

Multiple Choice

Which of the following examples represents a product sales-force structure?

• A) Venson's produces frozen dinners at its factory in Ohio, and it sells them across the country through a network of sales representatives organized into regional and territorial tiers.
• B) AmWeb produces an expensive brand of herbal cosmetics called "Green You" that are sold in select boutiques and beauty parlors by selling teams assigned to serve small groups of key customers.
• C) Verra Designers operates from its landmark store in uptown New York and customers from all over the world come to this store to buy original merchandise at steep prices.
• D) Cartlon Computers sells its range of highly specialized computers through special teams, each of which has received training in the configuration, uses, and USPs of a single model in the range.
• E) Nutters Inc., producers of cookies and other baked goods, markets its products throughout the country through a network of area and regional sales officers.

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Definitions:

Technological Attributes

Characteristics or features of technology, including hardware and software, that define their capabilities, functionalities, and performance.

Project Complexity

A measure of the various intricate factors and elements within a project, including its structure, governance, and uncertainty levels, that can affect its execution and outcome.

Technological Sophistication

The level of advanced technological features, innovation, and capabilities within an organization or system.

Technological Compatibility

The extent to which a technology fits and functions well within a particular system or environment without conflict.