The Degree to Which All Information Collected in a Questionnaire

question 71

Multiple Choice

The degree to which all information collected in a questionnaire addresses a research question that will help the decision maker address the current marketing problem is the extent to which the questionnaire is ____.

• A)relevant
• B)accuracy
• C)frequency
• D)counterbalanced

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Definitions:

Detachment

describes a state of emotional disengagement or neutrality, often used as a coping mechanism to maintain objectivity or reduce personal bias.

Exploration

The act of searching for the purpose of discovery of information or resources.

Exploitation

The act of using someone or something unfairly for one's own advantage, often disregarding their wellbeing.

Experimentation

involves conducting controlled tests or trials to discover, validate, or test hypotheses, theories, or products.