Which Type of Marketing Research Is Conducted to Address a Specific

question 66

Multiple Choice

Which type of marketing research is conducted to address a specific marketing decision for a specific firm or organization?

• A)basic
• B)qualitative
• C)quantitative
• D)applied

---

Definitions:

Explanatory Narrative

An explanatory narrative is a story or account that provides a detailed explanation or clarification of events, concepts, or phenomena.

Religious Beliefs

The principles, dogmas, and experiences concerning the sacred, divine, or the supernatural which guide or are observed by individuals or communities.

Collective Body

A group of individuals or entities united with a common purpose or function, often working together towards shared goals.

Culture

A society's shared and socially transmitted ideas, values, and perceptions that are used to make sense of experience and generate behavior and are reflected in that behavior.