In Franchising, an Entity or Individual That Grants Another Party

question 51

Multiple Choice

In franchising, an entity or individual that grants another party the right to conduct business according to specified methods and terms is known as a

• A)franchisor.
• B)franchisee.
• C)franchise.
• D)licensor.

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Definitions:

Perception

The process by which the brain organizes and interprets sensory information.

Cognitive Schema

Mental frameworks that help individuals organize and interpret information, influencing perception and understanding of the world.

Proposition

A statement or assertion that expresses a judgment or opinion.

Prototype

An original model on which something is patterned or based.