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An Advantage of a Selective Distribution Strategy Is That Consumers

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An advantage of a selective distribution strategy is that consumers are able to find the product at a wide variety of retailers.


Definitions:

Zone of Tolerance

The range within which customers are willing to accept variations in service delivery and quality.

Voice-of-customer Quotient

A metric or approach that measures the extent to which a company's products or services align with the expectations and needs of its customers.

Service Providers

Companies or individuals that offer services to others in exchange for compensation, often in sectors like telecommunications, health, or education.

Good Job

An expression of approval or praise for someone's accomplishment or performance.

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