Examlex
The focus of the ________ consumer response from the Facets Model of Effects is cueing a brand image.
Mailbox Rule
A rule providing that an acceptance of an offer takes effect at the time it is communicated via the mode expressly or impliedly authorized by the offeror, rather than at the time it is actually received by the offeror. If acceptance is to be by mail, for example, it becomes effective the moment it is placed in the mailbox.
Offer
A proposal presented by one party to another as a basis for negotiations in a potential contract.
Accepted
Regarded as satisfactory or agreed upon; an acknowledgement of an offer or situation.
Promissory Estoppel
A legal principle preventing a party from withdrawing a promise made to another party if the latter has relied on that promise to their detriment.
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