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Market Planning Is the Process of Identifying a Problem,determining Objectives,deciding

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Market planning is the process of identifying a problem,determining objectives,deciding on strategies,and implementing the tactics to occur within a specified time frame.


Definitions:

Extended Enterprise

A concept referring to a company's network including its suppliers, distributors, and customers, considered integral to its success.

Promotional Strategy

A plan designed to communicate product benefits and convince potential customers to buy.

Supply Chain

The sequence of processes involved in the production and distribution of a commodity.

Advertising Advantage

The benefit or edge gained by a company through unique or effective advertising strategies that enhance brand recognition or consumer engagement.

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