Which Projective Technique Involves Asking Consumers to Visually Record Something

question 125

Multiple Choice

Which projective technique involves asking consumers to visually record something with a camera,such as a shopping trip,and then later reviewing those visuals and asking consumers to explain what they were thinking or doing?

• A)fill in the blanks
• B)photo elicitation
• C)purpose-driven games
• D)story elicitation
• E)photo sorts

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Definitions:

Thalamus

A critical structure within the brain that acts as a relay center, processing and transmitting sensory and motor signals to the cerebral cortex.

Cerebral Cortex

The cerebral cortex is the outer layer of the brain's cerebrum, playing a key role in memory, attention, perception, cognition, awareness, thought, language, and consciousness.

Autonomic Nervous System

The part of the peripheral nervous system that controls involuntary body functions like heartbeat and digestion.

Happiness

A state of well-being and contentment characterized by emotions ranging from contentment to intense joy.