Which Public Relations Function Focuses on an Organization's Image and Reputation

question 66

Multiple Choice

Which public relations function focuses on an organization's image and reputation?

• A)corporate relations
• B)employee relations
• C)public affairs
• D)crisis management
• E)media relations

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Definitions:

Debt-Equity Ratio

A metric reflecting how company assets are proportionally financed by shareholders' equity and debt.

Cost of Equity

The return that investors expect for investing in a company's equity, considering the risk of the investment.

After-Tax Cash Savings

The increase in cash flow that results after all applicable taxes have been deducted from the gross income.

Cost of Capital

The rate of return that a business must earn before generating value, taking into account the cost of funding the business through equity or debt.