Which Type of Public Relations Program Anticipates the Possibility of a Disaster

question 21

Multiple Choice

Which type of public relations program anticipates the possibility of a disaster and plans how to deal with bad news and all the affected publics?

• A)corporate reputation management
• B)crisis management
• C)public affairs
• D)cause marketing
• E)issue management

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Definitions:

Cost Alternatives

Different cost scenarios or options evaluated in decision-making processes.

Product Cost

The total cost associated with producing a product, including direct labor, direct materials, and manufacturing overhead.

Variable Costs

Expenses that vary directly with levels of production or sales volume.

Cost Behaviour

The way in which costs change or remain stable in relation to variations in business activity levels, categorized into fixed, variable, and mixed costs.