Which of the Following Is NOT a Basic Concept of IMC

question 39

Multiple Choice

Which of the following is NOT a basic concept of IMC?

• A)Strategic consistency drives synergy.
• B)Stakeholders overlap and so do their messages.
• C)External brand integration requires internal integration.
• D)Brand value drives brand relationships.
• E)People automatically integrate brand messages and experiences.

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Definitions:

Genetic Predispositions

The inherited tendencies or vulnerabilities to exhibit characteristics or conditions, including diseases, based on one's genetic makeup.

Fear Snakes

An intense, often irrational aversion or phobia of snakes.

Heights

Elevations or areas of high altitude above a point of reference, often causing fear in some individuals.

Adopted Children

Individuals who are legally taken care of by parents other than their biological parents, forming a permanent family bond.