After Spending 15 Minutes on Hold with a Company's Customer

question 125

Multiple Choice

After spending 15 minutes on hold with a company's customer service line for information about a product she was considering purchasing,Cristina decided that she would buy a similar product from another company.Christina's interaction with the company is an example of a ________.

• A)conversion
• B)commercial message
• C)silo effect
• D)one-way communication
• E)critical touch point

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Definitions:

Federal Income Tax

A tax levied by the United States federal government on the annual earnings of individuals, corporations, trusts, and other legal entities.

Medical Insurance

Insurance that reimburses the costs associated with medical and surgical care received by the insured individual.

Withholding Allowance

A claim made by employees on the W-4 form to reduce the federal income tax withheld from their paycheck.

Taxable Income

The portion of an individual's or business's income that is subject to income tax, after exemptions and deductions.