Which of the Following Is NOT a Reason That Execution

question 143

Multiple Choice

Which of the following is NOT a reason that execution of a global campaign is usually more complex than a national plan?

• A)The creative work may need to be reshot with local models and settings.
• B)There may be favoritism toward local companies.
• C)Government approval of television commercials can be difficult.
• D)Agencies often are unavailable to assist the advertiser in campaign execution.
• E)Language is a problem for a campaign dependent on words rather than visuals.

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Definitions:

Downside Risk

The potential loss that could occur in an investment due to adverse price movements.

Geometric Average Return

A method for calculating the average rate of return on an investment, which accounts for the effects of compound interest.

Rates of Return

The gains or losses on an investment over a specified period, expressed as a percentage of the investment's cost.

Normal Distribution

A bell-shaped frequency distribution curve that is symmetrical about the mean, showing how data points, like stock returns, are dispersed or spread out.