A(n)________ Identifies the Three Key Aspects of Brand Communication That

question 79

Multiple Choice

A(n) ________ identifies the three key aspects of brand communication that must work together.

• A)IMC planning grid
• B)SWOT analysis
• C)integration triangle
• D)brand vision
• E)media schedule

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Definitions:

Additional Consideration

Additional or extra benefits or compensation given above what was originally agreed upon in a contract or agreement.

E-Contract

A contract that is created, signed, and maintained in digital form, often facilitated through electronic means like websites or email.

Clickwrap Contracts

Agreements where acceptance is expressed by clicking a button or checking a box indicating agreement to the terms before proceeding with a service or transaction.

Unenforceable

A term describing a contract or clause that’s legally invalid and cannot be enforced in court.