Why Are Disabilities Among Consumers an Issue of Concern for Marketers

question 19

Essay

Why are disabilities among consumers an issue of concern for marketers?

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Definitions:

Tranquillizers

Medications used to reduce tension or anxiety, often by depressing nervous system activity.

Chlorpromazine

An antipsychotic medication used to treat schizophrenia and other psychotic disorders, often noted for its tranquilizing effects.

Asylum

A place for treatment of the mentally ill. Units for the mentally ill were established within the great Arab hospitals in Baghdad in AD 800 and asylums were created in other Arab cities some 500 years before Europeans built their first asylums. Treatment in Arab asylums followed the tradition of care, support, and compassion.

Mentally Ill

Refers to individuals suffering from a wide range of mental health conditions that affect mood, thinking, and behavior.