Because the Brain's Capacity to Process Information Is Limited, Consumers

question 2

Multiple Choice

Because the brain's capacity to process information is limited, consumers are very selective about what they pay attention to and tend to select stimuli that relate to their current needs. This type of perceptual filter is called ________.

• A) perceptual defense
• B) perceptual vigilance
• C) subliminal perception
• D) adaptation

Identify the primary goals and core processes of emotion-focused (or process-experiential) therapy.

Recognize the role of therapist and therapeutic techniques in emotion-focused therapy.

Analyze the research evidence supporting the efficacy of emotion-focused therapy and Gestalt therapy.

Discern the significance of the allegiance effect in psychotherapy research.

---

Definitions:

Chemical Digestion

The breakdown of food into smaller molecules by enzymes and acids in the digestive system.

Proteins

Large molecules made up of amino acids that play many critical roles in the body, including in the structure, function, and regulation of the body's tissues and organs.

Stomach

Tubular, muscular organ that functions in chemical and mechanical digestion.

Peristalsis

Wavelike smooth muscle contractions that propel food through the digestive tract.