Public Service Ads Often Try to Raise Fear in an Audience

question 161

Multiple Choice

Public service ads often try to raise fear in an audience to induce people to change unhealthy behaviors. If fear appeals are used, it is crucial to provide the audience with __________ to increase the likelihood of behavior change.

• A) as much fear-evoking information as possible
• B) specific recommendations for how to reduce the unhealthy behaviors
• C) statistics about the number of people who will die from performing the behaviors
• D) specific information about the consequences of continuing the unhealthy behaviors

---

Definitions:

Sublimation

In psychology, sublimation refers to the process of channeling unacceptable impulses, thoughts, or emotions into more acceptable or productive behaviors.

Violent Impulses

Sudden urges to exhibit aggressive behaviors or actions, which can be a symptom of underlying psychological or neurological issues.

Collective Unconscious

A term by Carl Jung to describe structures of the unconscious mind shared among beings of the same species.

Carl Jung

A Swiss psychiatrist and psychoanalyst who founded analytical psychology, known for his concepts of the collective unconscious and archetypes.