According to the Authors of Your Text, When Bibb Latané

question 167

Multiple Choice

According to the authors of your text, when Bibb Latané and John Darley began to seriously consider why no one helped Kitty Genovese during her brutal attack, they hypothesized that the explanation was that __________.

• A) New Yorkers are all apathetic
• B) no one witnessed the attack
• C) witnesses knew they would not be reinforced for reporting the crime
• D) when many witness a crime, people assume someone else will call for help

Recognize the motivations behind government regulation and anti-trust laws.

Identify the economic implications of monopolies and market dominance.

Examine the role and impact of regulatory agencies in industrial regulation.

Analyze the effects of mergers and acquisitions on market competition and regulation.

---

Definitions:

Off-Peak Pricing

Pricing strategy that offers lower prices during times of decreased demand to stimulate consumption.

Capacity Management

Integrating the service component of the marketing mix with efforts to influence consumer demand.

Intangible

Non-physical assets or qualities that cannot be easily quantified or touched, such as intellectual property or brand reputation.

Intangibility

The characteristic of services that makes them unable to be touched, seen, tasted, heard, or felt in the same manner that physical goods can be sensed.