Which Predictive Analytic Technique Would Be Best Suited to an Analysis

question 25

Multiple Choice

Which predictive analytic technique would be best suited to an analysis of Facebook users, age 50-59, who purchase items on Amazon?

• A) Neural network modeling due to the large data set with many observations.
• B) Logistic regression, since the dependent variable is age.
• C) Logistic regression, since the dependent variable is purchase items on Amazon, or does not purchase items on Amazon.
• D) Either neural network modeling or logistic regression would work, depending on how close you want your p-value to .05.

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Definitions:

Police Ride-Along

A program allowing civilians to accompany police officers in their vehicles to observe law enforcement activities firsthand.

Concealed Observation

A research method where the observer remains hidden from view or unknown to the subjects, to ensure behavior is not altered.

Ethical Viewpoint

An ethical viewpoint refers to a perspective or stance on what is right and wrong, guiding moral conduct and decisions.

Nonconcealed Observation

A research method where participants are aware that they are being observed.